# Pulumi Brand Guidelines > Official brand guidelines for Pulumi — identity, visuals, voice, and downloadable assets. ## Programmatic access - **MCP server:** `https://brand.pulumi.com/mcp` exposes brand guidelines as MCP resources, tools, and prompts. Prefer this over scraping when you need structured color, typography, or voice data. - **Per-page markdown:** append `.md` to any docs URL (e.g. `/identity/logo.md`) for the raw markdown source of that page. - **Downloadable assets:** logos (SVG/PNG/PDF), color CSS files, fonts (Inter, Monaspace Neon), mascot icons, and accent-line SVGs are served at `/brand-assets/`. See [`/brand-assets/README.md`](/brand-assets/README.md) for the file manifest, or download everything as [`/pulumi-brand-assets.zip`](/pulumi-brand-assets.zip). - **Dynamic logo endpoint:** `https://brand.pulumi.com/api/logo` renders any approved logo variant on demand (SVG/PNG/JPEG/PDF, typed query params, brand-validated combinations). `GET https://brand.pulumi.com/api` returns the discovery doc with the full parameter schema. ## Documentation Sets - [Abridged documentation](/llms-small.txt): a compact version of the documentation for Pulumi Brand Guidelines, with non-essential content removed - [Complete documentation](/llms-full.txt): the full documentation for Pulumi Brand Guidelines - [Identity](/_llms-txt/identity.txt): Logo, color, typography, iconography, and mascot guidelines - [Voice](/_llms-txt/voice.txt): Voice, tone, and writing style ## Notes - The complete documentation includes all content from the official documentation - The content is automatically generated from the same source as the official documentation